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THE NEW MINIMALIST ROLLS-ROYCE GHOST

Rolls-Royce has unveiled its second-generation Ghost following ten years as the brands best-selling car ...

In 2009, Rolls-Royce announced a new addition to its portfolio that offered something entirely different to its flagship Phantom. This product resonated with a new group of men and women who responded to the marque’s relentless pursuit of perfection in design, engineering and craftsmanship, but sought a more modest and minimalist expression of Rolls-Royce. The execution of the first Goodwood Ghost, and its laser focus on meeting the demands of its clients, was an unmitigated success, and over the course of its ten-year lifecycle, this transformative motor car became the most successful product in the company’s 116-year history.


Today's new Ghost is precisely tailored to its clients underpinned by remarkable substance, that is less but better.


In its most pared back form, the Rolls-Royce architecture is based around four fixed points, one at each corner of the motor car. The moveable aluminium bulkhead, floor, crossmembers and sill panels were positioned specifically to ensure new Ghost meets client expectations as a motor car that is equally enjoyable to drive as it is to be driven in. Two of the cast suspension mounting assembles were pushed to the very front of new Ghost, placing its 6.75-litre V12 behind the front axle to achieve an optimum 50/50 weight distribution.


To accommodate this without intruding on new Ghost’s interior suite, its overall length has grown by 89mm, compared to the first Goodwood Ghost, to 5546mm, and its overall width has grown by 30mm to 1978mm. Significant changes were also made to the double-skinned bulkhead and floor structure packaging.


A bespoke Ghost engine map was created to ensure ample performance for this dynamic motor car, delivering 563bhp/420kW and 850Nm/627lb ft of torque to the all-wheel steer, all-wheel drivetrain. Commensurate with clients’ expectations, maximum torque is available from just 1600rpm – only 600rpm above tick-over. To further refine its already remarkable acoustic properties, the air intake system incorporated larger porting to reduce engine presence in the interior suite.



The marque’s hallmark Magic Carpet Ride has evolved. For new Ghost, engineering specialists redesigned the motor car’s suspension completely to deliver what is called the Planar Suspension System. Named after a geometric plane, which is completely flat and level, the system is the result of ten collective years of testing and development to create a sense of flight on land never before achieved by a motor car.


The Most Technologically Advanced Rolls-Royce Yet

The new Ghost is perfect in its simplicity, but creating this pure and detoxifying environment was one of the greatest challenges in the marque’s history. Indeed, new Ghost is the most technologically advanced motor car Rolls-Royce has ever produced. Further equipment includes: LED and laser headlights with more than 600m of illuminated range, vision assist, including day- and night-time wildlife and pedestrian warning; alertness assistant; a four-camera system with panoramic view, all-round visibility and helicopter view; active cruise control; collision warning; cross-traffic warning; lane departure and lane change warning; an industry-leading 7x3 high-resolution head-up display; Wi-Fi hotspot; self-park; and the very latest navigation and entertainment systems.


For the new Ghost, the marque’s Bespoke Collective of designers, engineers and craftspeople created Illuminated Fascia: a world-first innovation that subtly echoes the Starlight Headliner, which has become as much a part of Rolls-Royce iconography as the Spirit of Ecstasy, Pantheon Grille and ‘Double R’ monogram.



Perfectly attuned to new Ghost’s Post Opulent design treatment, the Bespoke Collective chose not to use simple screen technology to achieve the effect they desired. Instead, they embarked on creating a highly complex and true luxury innovation. The illumination itself comes from 152 LEDs mounted above and beneath the fascia, each meticulously colour matched to the cabin’s clock and instrument dial lighting. To ensure the Ghost wordmark is lit evenly, a 2mm-thick light guide is used, featuring more than 90,000 laser-etched dots across the surface. This not only disperses the light evenly but creates a twinkling effect as the eye moves across the fascia, echoing the subtle sparkle of the Starlight Headliner.


Priced from £249,600,



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